WALLBOX - HOME CHARGING
TVC & DIGITAL CAMPAIGN
ROLE DESCRIPTION: Co-Creative Lead, Concepting, Art Direction.
MY ROLE: I was briefed on this campaign with another Senior Creative and it was our job to come up with a new film, creative platform and territory. Starting on the film, we had a few rounds with different takes and angles – each with it’s own tone to help let client choose. Once the route was established I got to writing a base script before storyboarding the final film.
I lead the visual direction on film, photography and socal - setting up design principles, visual guides and type animation on social content.
LAUNCH TVC
60SEC RAW DIRECTOR CUT
PHOTOGRAPHY ASSETS
TEAM:
Josua de Villiers - Senior Creative, William Reed - Associate Creative Director, Sebastian Bek - Creative Director, Timo Wills - Director, Nadjim Tsouli - Executive Producer, Andrew Buckley - Films Creative, Rosie Summons - Senior Film Producer, Floris Van Raak - Senior Animator, Anne-Sophie Gooris - Animation Producer, Siebout van Leewen, Senior Post Prod.